The Bottom Line
With so many books touting the open-ended rewards of a real estate career, Jennifer's real-world stories balance rewards with reality.
Pros
- Gives you the warts along with the beauty of the job.
- Well illustrated with personal real life situations.
- Good advice for those who aren't inclined to be "sales people."
Cons
- Tech resources for tasks & checklists would have helped.
Description
- The book presents specific advice and help in working with buyers and sellers with their needs in mind.
- Commission discussions in the context of ethics and good business practices are helpful to the new agent.
- There are some very fundamental lessons presented as the author's true experiences. This keeps it interesting.
Guide Review - Sell With Soul - Reality & Rewards for New Real Estate Agents
Having been in the business for a while, it takes some doing to think back to my thoughts, hopes and fears as a brand new real estate agent. I don't think I was completely successful, but I did pull enough of it together to see the value in this book.
Jennifer Allan sub-titles the Sell With Soul book with "The New Agent's Guide to an Extraordinary Career in Real Estate." She does a great job of sticking to that theme, and relates her real-life stories to the goal of building a satisfying career.
Though there are a number of reasons why I liked this book, two stood out for me:
- It presents a balanced picture of what's fun and what's not about this business.
- There is an underlying theme of character and integrity as the basis for an extraordinary career.
If you're just starting out in this business, it's OK to read all the get rich books. It's alright to learn about the latest and greatest marketing tactics. However, get some grounding in the everyday challenges with this book.
