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James Kimmons

RE/MAX & Rehava Confusing - 1% Agree

By , About.com GuideMarch 10, 2009

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Yesterday I posted about the action filed by RE/MAX to stop the use of the name "Rehava" by a small South Carolina real estate brokerage. Well, the local Charleston, SC newspaper did a story on it, and decided to survey their readers to see how many believed that the names were similar. You can check the latest survey results here, but here's what they were when I checked:

  • 1%, or 221 readers believed the names were similar.
  • 15,763 said they were not.

The comments with the poll are quite interesting as well. Voting is supposed to count for something in this country, so let's see if this kind of common sense is recognized in TradeMark law. Many thanks to Vladia Jurcova over at Stylee PR & Marketing for putting me onto this story.

Comments
March 10, 2009 at 1:33 pm
(1) Dan Simon - Charleston SC real estate :

James,

I was confused when I heard about the suit. I never have been confused about the two very different company names & their logos.

March 30, 2009 at 6:09 pm
(2) Bill :

DeGuzman is a felon. Look him up.

July 21, 2009 at 2:11 pm
(3) kristy :

I don’t know Mr. Deguzman’s history, nor do I know yours, “Bill”, but there are many, many “felons” amongst us, who are in fact great, moral, honest people. One can be convicted of a felony for MANY different reasons….some reasons are strictly technical within the law, even, arguably, trivial; and, of course, some convictions are for unimaginable crimes…and repetitive criminal activity. You would be surprised. I, for one, happened to be with the wrong person at the wrong time when I was 21 years old, and I, who had never been arrested, not even a traffic ticket, am now considered a “felon”. Be careful who you, WITH sin, decide to judge…”Bill”.

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