The Many Facets of Real Estate Video

July was interesting, as I received my monthly Realtor Magazine and The Real Estate Professional. They seem to have made opposing arguments, with Realtor Magazine's title specifically mentioning YouTube, as well as giving some good reasoning for using the free video service for some listing and marketing videos. The other publication specifically recommended that we not use YouTube or other free hosting services.

The seemed to agree, however, that the YouTube was a bit busy, and it tends to encourage viewers to leave a website where the video is embedded, and to go to YouTube to view other somewhat related videos, but not those that help our marketing effort. They also agreed that the quality of video on YouTube leaves something to be desired.

Well, they are both right. So, I've put together a tutorial about the use of online real estate video, and there's no agenda or selling going on. It's just there to help the average Realtor to implement video in a quality manner and without great expense in time or money. It covers:

• Statistics showing the increasing use and value of video.
• An inexpensive and very easy to use hardware solution.
• A rundown of the YouTube site and how and why to use it.
• Syndication of your video to multiple sites with one upload, and client reporting.
• Where to go and what to do about quality versus marketing exposure.
• A profile of an affordable solution for the quality and control piece of the puzzle.

If you've had questions about getting into video for your website or blog, most of them are answered in this real estate video tutorial, so check it out for a fast, easy and inexpensive start.